Quantifying The Return On Investment (ROI): The Business Case for IoT Initiatives

ThingWorx - 2015
PDF 15 Min

Organizations today are under tremendous pressure from management and customers to deliver a higher quality of products and services at lower costs, and to do so using existing resources. Any expenditure companies do make to help them achieve this goal is expected to deliver a measurable, hard-dollar ROI—and to deliver it quickly. For product manufacturers in particular, ROI has traditionally translated to “reduce costs.” However, cost is just one piece of the ROI equation.

Today’s market leaders understand that ROI is multidimensional and that, in many cases, the cost-savings component can be secondary to other returns such as improving customer satisfaction, brand differentiation, and the collection of accurate data, all of which can also drive increased revenues.

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