Packaging Deals Bring Internet of Things to Crackers, Hairspray and Tomato Paste

Kate Kaye - January 23, 2017 - Ad Age
URL 7 Min

Headlines about connected products often hype the latest consumer electronics, seemingly out-of-reach home appliances, and the occasional internet-enabled bottle of whisky. In the past year, however, the near future of connected products became decidedly more mundane. Recent partnerships have begun the process of turning everyday items from hairspray to tomato paste into digitized, identifiable, data-generators that can be tracked from the factory to the pallet to the store to the consumer.

35
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7
Taxonomy term: Connectivity
Taxonomy weight: 7